About This Design
Flowers stack in tall columns, and the columns sit side by side to form vertical bands of olive green, magenta and black. The bands run like a stripe, but each one is built from blooms, so the pattern changes character as the eye moves across it. Olive columns feel quiet and woven, magenta columns feel bright and sweet, and the black columns feel graphic, like a rule drawn between two paragraphs. Flowers are flat and simple, with rounded petals and small centres. The rhythm is regular, which makes it easy to cut and sew, and it is varied enough to stay interesting. A mid-century floral stripe fabric in olive green, magenta and black that is orderly and unmistakably floral.
The Inspiration
The stripe and the flower were separate traditions until designers of the 1960s asked what would happen if they shared a surface. This design answers by making the stripe out of the flower itself. Each band is a column of blooms in one colour family, set beside the next so the whole textile reads like a row of tall, narrow bouquets. The idea is borrowed from border prints and from the vertical emphasis of mid-century rooms.
What It Carries
Vertical lines lift a space, and flowers soften it. This design carries both effects. The olive adds calm, the magenta adds a flush of energy and the black adds definition, so the pattern feels composed rather than crowded. It suits tall curtains, a structured sofa or a run of cushions. It works in a classic room, where it adds life, and in a spare one, where it adds order and warmth together.
Design Scale and Custom Repeat
This design is offered in one repeat scale, chosen to show the pattern at its best.
If you would like a smaller or larger repeat of this design, contact me and we can create a custom version of this specific design. jacques@jacquesviljoen.co.za
Fabric Options
This design is available on a range of premium base fabrics to suit your project, from lighter options to heavier ones. Select the base that fits your application from the choices shown at checkout. Every order is printed to order.
Matching Wallpaper
This design is also available as a feature wall statement. Visit the Mid-Century Floral Stripe Wallpaper: Time After Time Collection to see it at full room scale.
Preview Disclaimer
Preview images are styled to show the design across different applications. Check the base you choose at checkout so you know exactly what is coming.














